Finally, we wish this story had a happy ending. Last week we received notice that Rebellion Developments and the Kingsley brothers have submitted evidence in opposition to our trademark application in Canada and we have unconfirmed reports that they issued a cease and desist order to our partner in the United Kingdom. We fully expect they will continue this worldwide but so long as the countries they choose to oppose us in protect freedom of expression, we intend to continue fighting.
I see. You guys went to court and you won but they still want to fight. I don't know you guys at Ironclad Games but I do own your game called Sins of a Solar Empire: Rebellion and it is a Remarkably Good game. Let me see what I can think of to assist you in fending off these piranhas.
But from our perspective, the most influential portion of the cease and desist order was the following paragraph:
"There can be only one reason for choosing the name "REBELLION" as the name of this game, and that is that it is identical to our client's name. The choice of name for your game is designed to confuse members of the public into believing that this game emanated from our client or has been endorsed by our client. Alternatively, you have chosen REBELLION as the game's name to take unfair advantage of the reputation of our client or to dilute the distinctiveness of our client's reputation. All these actions are types of passing off that the choice of REBELLION by your company is intended to perpetrate on our client's goodwill. If you are allowed to misrepresent your game in the way indicated, it will cause damage to our client's goodwill".
From my understanding in simple terms. A bigger games company with an older lineage owned by the Kingsley Brothers believe they own the word Rebellion since their company name is called Rebellion Developments. They charge you with taking their name to further your business interests without profit to themselves, and even charge you with damaging their reputation if you were allowed to use the word Rebellion. If the charges are false, then you have to defend yourselves in court like you did.
Now the charges were made before your game went to market so the last part of the charge could not be proven. Now from reviews, it looks like your game was a success. So how can the word Rebellion in your successful game cause damage to Rebellion Development's goodwill and reputation? As a matter of opinion, I believe that Rebellion Development may actually be profiting from the name of your successful game because us consumers are not that into names of companies. Some are but most are not. Ask most consumers who make this and that game in your library, they probably would not even know. Before we buy a game, we look at the name of the game, the type of game it is, the short videos of the game, then the reviews for the game, then the cost, then maybe the company name, then we make our decision. Some of us may remember the company's name when buying a game if the reviews of the game is something like "10/10, A Must Play once in a lifetime experience!!!" and when we played the game, it was true to the reviews. We might also remember the name of the company if the game was Really Bad and avoid games made by that company again.
So when Rebellion Developments state that you guys are taking advantage of their company name, I'm thinking, "Has Rebellion Developments made the Best games ever for us to play that they regard themselves so highly that if Ironclad Games were to make a poor game, it would shatter the image of Rebellion Developments untarnished Perfect Game making record? Looking at some of the list of the games that Rebellion has developed over the years, one can only think, "Wow, these guys are So Original, they make their games after TV and movies shows, literally."
Yeah, that's all I got to say at the moment.
Gabriel388 The Observer out.