I agree. We're just a mere week and some odd days away from release, and the only ads I've seen for it are very rare in mags like PC Gamer.

Many amazing games lack hype up until release unless they are:

1. From a huge company (Pretty much Blizzard or EA) 

2. Overhyped through an extremely expensive ad program

3. A sequel to a well known game and/or popular series (Zelda, Halo, Half-life)

Also, let's be honest. Most people are up to date on their hobbies. Gaming is ours. When's the last time you seriously gave a crap about some ad? It's bad enough that many ad agencies are shutting down because the only thing the populace is doing with ads is finding ways to shut them out and this is costing millions. Good, in my humble opinion.

There's no point in hype usually, when it's released word of mouth will do the rest. DoTA was this tiny, crappy mod no one knew about until people found out it was fun and it became popular, thus spreading the word. That's pretty much the same with any game that ends up being well known and popular.

Most hyped games set up wrong expectations anyways and then end up hurting themselves when people buy it and don't get the product they imagined.

If you facebook or whatever make sure to post news about it.  If you frequent other game sites, and you can casually drop a link, please do.  Post game replays to youtube.  Digg news items that DO cover DG.

I think genre-bendinng games (like this one, or Sins) don't get much publicity pre-launch because no news outlet wants to make a bad call.  Better to wait until release, see how it goes and then look brilliant, right?

This is an interesting topic.

According to Gamestats, it's in the top 5 "most talked about" games:

http://www.gamestats.com/objects/903/903770/index.html

But in an age with only 1 paper-based PC gaming publication in the US, a good question is, where do people now go to "get hyped"?

True that Demigod is high up in gamestats, im just not sure how much that means and how they calculate which game is "most talked about". I mean ive never looked at gamestats before it was advertised here...Lets be honest, Demigod is above Starcraft 2, which is obviously talked about 10000x more than Demigod (because of Starcraft1).

Anyway it is a good question Frogboy, where do people "get hyped". The thing that really got me hyped about Demigod was that epic trailer that was released early on - loved that, but im sure for other people it was hearing that it would be in the same genre as DotA that got them hyped, and then for the casuals (very casual) gamers, they probably get hyped by just looking at the screenshots/videos and thinking, "wow this game looks awesome" (which is certainly does, because of the graphics/style of the game).

I guess we will see on April 14th! Good luck Demigod.

You would need to use fraps.  Replays in Demigod are, like in most RTS games, just a list of commands that the players made.

The other thing I wonder about is how neccessary is pre-release hype.  I mean, if the game on release is good, the first day players will generate (grass-root) news.  That will spark interest in the demo when it is released . .  and THAT will generate even more news.  Right?

Theres an easy solution to this....

Give a free copy to Gabe and Tycho of Penny Arcade. If they talk about it in their comic or the news post, you'll have an instant over 9000 page hits.

IGN/Gamespot will definately do reviews for Demigod - its just a matter of what score it will get.

www.gamespot.com, www.pc.ign.com

I got a couple pictures on my phone i'll upload later from a Demigod display inside my WalMart.

So their has to be some hype

He asked "where do people go to get hype."  Regardless of your opinion of Gamespot and IGN, those are the two most popular places.  PennyArcade webcomic also generates a significant amount of hype - if they mention a game, it's a good bet it's doing well (unless they hate on it, and even then...bad press is better than no press).